Creating an eZine step by step Part 1

Posted by Cheryl Baumgartner
12
Mar 18, 2012
1186 Views
eZineSpace allows you to create an online 'magazine' that allows you to reach more contacts.  The nice thing is that these contacts can be people outside of APSense. 
They have the option of subscribing to your eZine through individual RSS feed.

Some people are still not really sure how to use eZineSpace so I am going to take you though it step by step.  In this article I'll be going through the basics you need to consider before starting your eZine.

The biggest mistake people make with eZines is turning them into 'ad space'.  The create eZines that are nothing more than link after link of spam.  Do you have a magazine laying around somewhere? Take a look at it.  Magazine cater to interests people have.  They are meant to inform or entertain.  Advertisements do Appear yes but that is not what they magazine is about.  Advertisers pay for ad space in a magazine because they know that people read the magazine, gaining them exposure.  People don't read magazines for the ads.  So before you create your eZine, think!  You need to have a topic or theme that will interest people.  This is step one!

When deciding on your theme, put thought into it and consider the following:

  • Does it appeal to a variety of people or is it meant to be niche specific?
  • Can you supply the fresh content needed to bring readers back?
  • How much time can you devote to a set publication schedule?

Only after you have considered these questions should you begin to create an eZine. 

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