15 Types Of Social Proof On Your Site That Can Boost Your Sales…Part II

We are back with our second part of the ongoing blog series on social proof and its various types that you can use on your site to skyrocket your business sales. Looking for a website that will help you stand out from the competition? Look no further than Midas! 

We offer a wide range of website development, design, and optimization services that can help you create a website that is both visually appealing and effective. Get more details on our Best Web Development and Designing Services in Delhi Gurgaon NCR in India on our official website today! Without further ado, let’s get right into the blog now!

When your business integrates with other businesses through products and services then it is called platform integration. 

For instance, if your business offers email marketing software and it integrates with a CRM system of another business, then it is called platform integration. 

This way your customers get two facilities in one place, that is, they can get email marketing management service along with customer relationship management. 

When you display this service (platform integration) on your site you are building a brand reliability factor (as users could see that you collaborate with other popular and sought-after products and brands). 

You can create a page on your site to list and display all your integrations. You can also add the testimonials of customers who have purchased your integration service and had a great experience. You can also display the brand logos of your integration partners on your site. 

UGC is another powerful social proof that can help you increase sales and build trust with your target customers. 

As the name suggests, UGC is the content that is created by the user itself and it could be photos, videos, or reviews by your customers. 

Your brand and business benefits from valuable UGC because it is coming directly from the real customers who have purchased and used your products or services. 

Your potential customer will get the motivation to go with the purchase when they come across your service/product-related UGC. 

You can ask your satisfied customers for their reviews and other UGC; once you collect them you can display them on your website and other marketing platforms such as email marketing or paid marketing.

You are more likely to buy when your friend recommends you a product or service rather than a celebrity or an influencer. 

This is the reason that referrals are another way to increase your sales and business growth. You reach a new potential customer without spending anything in marketing your service. 

Gaining a customer through referrals also adds to a positive brand experience which further strengthens the bond between business and customer. 

You can offer a referral bonus to your existing customers and that will encourage them to recommend your services further to their known friends and family members. 

You can also run a referral contest or a competition where your customer gets to win a prize when they refer your services to their friends and family members. 

When running such referral programs, make sure the contests are easy to understand and participate in. 

If you already have a huge customer base, it is another social proof that you can leverage to skyrocket your sales and business growth. 

A new potential customer is more likely to buy from a business that already has a huge customer size, as it signifies that the brand/business is trustworthy. 

Only successful businesses are able to accumulate a large number of customer base and that easily attracts new potential buyers. 

You can display your customers on your site by creating a separate page on your website dedicated to your satisfied customers and their reviews/testimonials. 

You can leverage social media to exhibit your impressive customer base and happy customers. 

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