15 Types Of Social Proof On Your Site That Can Boost Your Sales…Part I

Whenever a prospect is on the fence or unsure about buying from your business, they will look around for proof to make sure the product/service they are thinking to purchase is worth the money! 

Social proof is a way to market the genuine experiences of other consumers and help new prospects decide whether they want to go with the purchase. You can add these social proofs on your website and that way it will be easily visible to potential consumers. 

You can use WordPress plugins to display these social proofs on your site. In this blog, we are listing the fifteen most common and effective social proofs that you can use for your business site. It will help you promote your brand and products while also boosting new sales. 

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Testimonials on your site can improve your conversion rate by 34%. Customer quote testimonials are proof of satisfied buyers and it further affirms the valuable service or product your business sells. 

Your potential buyers can visit your site and see the experience (of buying from your business) of existing customers. 

By adding customer quote testimonials you are encouraging your customers to buy from you. You can use the Facebook Feed Pro plugin to embed Facebook reviews feed on your site. 

Video content is easy to understand and consume! Using video testimonials on your site is another form of social proof that you can use for your business to boost your sales. 

Video testimonials talk about the success stories of your buyers who have purchased from you and had a great experience. 

For instance, you can check out businesses like Airbnb where they have video testimonials of their hosts’ stories which are put together in a video format for testimonials. 

Next on the list of social proofs are testimonial tweets! 

You can leverage these testimonial tweets by displaying it on your site which will motivate new customers to buy from your business. 

Make sure to use bite-sized testimonial tweets which are easy to read and don’t take a lot of time in sifting through the information provided by the consumers. 

This is not just social proof but also another form of marketing that is FOMO! 

By showing how many people are actively engaging and buying from you in real-time through a pop-up can persuade prospective customers to take an interest in your products and services and that helps them to consider buying from you! 

You can say that this social proof gives them the slight nudge they need when they are about to seal the deal. 

This is a great way to improve that trust factor between the business and the buyer and it gives you an opportunity to serve a new customer with your top products and services so that they come back for more! 

We are not done here, so stay tuned for the next blog update! If you are trying to lead the niche market with your online presence and looking for expert site development & Best and Top Rated Search Engine Optimization Services From Delhi India for your business website, then reach out to Midas today!

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