Double-serving in Google Ads refers to the practice of running ads for the same website across multiple Google Ads accounts simultaneously. This practice is explicitly prohibited by Google’s policies due to its potential to create unfair competition and clutter search results with duplicate ads.
Key Aspects of the Double-Serving Policy
Definition: Double-serving occurs when an advertiser attempts to promote the same website or similar businesses through multiple Google Ads accounts at the
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Justin Langer
7
Content Manager
Double-serving in Google Ads refers to the practice of running ads for the same website across multiple Google Ads accounts simultaneously. This practice is explicitly prohibited by Google’s policies due to its potential to create unfair competition and clutter search results with duplicate ads.
Key Aspects of the Double-Serving Policy
Definition: Double-serving occurs when an advertiser attempts to promote the same website or similar businesses through multiple Google Ads accounts at the