Explore the Use of QR Codes in Dental Marketing
There is unprecedented competition that is being experienced among dentists trying to get more dental patients. This is as a result of changes in the economy and patients’ behavior within the dental industry for the last few years. Many dentists have invested their assets in different methods of marketing dental their practices but regrettably few have been able to use QR coding method of dental marketing. Many dentists are not aware of this marketing method but it is one that will attract new dental patients to your practice. QR simply means ‘quick response’ and this technology can help you to increase patient outcome in the following ways
QR Codes Sends Patients to where you want
With QR codes, you will be able to interact with new patients promptly and you’ll be able to send them right to where you want. If you have a free or special dental offer or maybe you have new treatment option in your practice and you’d like patients to know, you can show them a picture and a QR code linked to the video on the benefits. This will turn a static ad into a multimedia experience.
Quick Response
You don’t have to struggle asking prospective patients to type a phone number but instead QR codes can be linked with phone numbers enabling patients to make an instant call to your practice and schedule an appointment. QR codes can also be linked to your practice map so that patients cannot struggle typing your address to find you.
All the dental practice marketing that you do the videos that you post on your website in an attempt of get more dental patients, can be linked to QR codes and be accessed be new patients using their mobile phones. As 70% of the population nowadays is using mobile phones to browse the Internet and this makes mobile patients a priority.
There are free programs online that you can use to generate QR codes. Think carefully how use these codes and don’t sacrifice quality marketing message for the use of a QR code instead. Also, since not all people are aware of this marketing method, you will need to give them a clear call to action with instructions on how to use it.
If you can have a payoff at the end of every scan like an offer, it’s worth the effort of patient’s scan. QR codes make it easier for patients with mobile phones to go to your website or Facebook page. It is like a shortcut or a direct link for them to access the information you have for them. I believe you now have the idea of how effective QR codes and how you can use them to get more dental patients to your practice.
QR Codes Sends Patients to where you want
With QR codes, you will be able to interact with new patients promptly and you’ll be able to send them right to where you want. If you have a free or special dental offer or maybe you have new treatment option in your practice and you’d like patients to know, you can show them a picture and a QR code linked to the video on the benefits. This will turn a static ad into a multimedia experience.
Quick Response
You don’t have to struggle asking prospective patients to type a phone number but instead QR codes can be linked with phone numbers enabling patients to make an instant call to your practice and schedule an appointment. QR codes can also be linked to your practice map so that patients cannot struggle typing your address to find you.
All the dental practice marketing that you do the videos that you post on your website in an attempt of get more dental patients, can be linked to QR codes and be accessed be new patients using their mobile phones. As 70% of the population nowadays is using mobile phones to browse the Internet and this makes mobile patients a priority.
There are free programs online that you can use to generate QR codes. Think carefully how use these codes and don’t sacrifice quality marketing message for the use of a QR code instead. Also, since not all people are aware of this marketing method, you will need to give them a clear call to action with instructions on how to use it.
If you can have a payoff at the end of every scan like an offer, it’s worth the effort of patient’s scan. QR codes make it easier for patients with mobile phones to go to your website or Facebook page. It is like a shortcut or a direct link for them to access the information you have for them. I believe you now have the idea of how effective QR codes and how you can use them to get more dental patients to your practice.
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