Top 3 Ways to Optimize Your Search Rank Using Social Signal

Posted by Jason Bowden
2
Apr 11, 2014
540 Views

The online presence of your website can have a significant impact on how your site is ranked for search. Social signals really matter for search engine optimization to produce a better search result of your site’s web pages.  Social media SEO is becoming the latest innovative trend in building search rank for the search engine results page and you should be able to make your online business more competitive using these top 3 ways to optimize your search rank using social signals:

Step # 1. Create Your Own Social Media Account

This is essential if you want to reach out to a great number of social media users and grow your social media network as a channel where to build your social signals from. Make sure to optimize your social media profile to attract users with similar interest as your niche and what your business can offer. You can target a community within the same niche as your industry for more targeted leads for your business. They will likely have some members who will get interested about your business and willing to interact to your products and services that will likely boost your online presence in the search engine channel.

Step # 2. Increase your social media account activities

You can begin growing your social signals by making your social media account active by increasing its activities through updates or social interaction with others. If you are using Twitter for instance, your goal should be tweeting at least once a day about relevant news and updates about your business. Your Pinterest account should also be entertaining to your profile viewers by pinning new and fresh images to engage them better. Create and publish fresh videos to your YouTube account at least once a week or syndicate or publish new content to your blog site or Facebook page to engage your followers and audience better. The more traffic your website gets, the more likely the search engine will rank it for search result.

Step # 3. Encourage social shares from your social media accounts

Make social sharing easier, fast and convenient to your followers by making your site social share friendly by displaying social media buttons for instant access to your social media site visitors. Seeing the social media buttons from your web pages will encourage your audience to share it to their social network at a single click on the displayed buttons. Social share buttons are very useful tool in revving up your site search rank that will benefit your social media SEO campaign.

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