The 2017 Updated LinkedIn Stats You Should Know
- LinkedIn currently has 467 million members in more than 200 countries.
- More than 1 million people use LinkedIn’s publishing platform, sharing over 130,000 posts each week.
- The use of LinkedIn company pages grew from 24% to 57% YOY.
- 94% of B2B marketers use LinkedIn to distribute content.
- 50% of B2B buyers use LinkedIn when making purchasing decisions.
- 71% of professionals feel that LinkedIn is a credible source for professional content.
- LinkedIn owns 4% of total global social sharing.
- The average CTR for ads on LinkedIn is 0.025 %.
- LinkedIn posts with images receive 200% more engagement than text-only posts.
- 98% of LinkedIn posts with images earn more comments than text-only posts.
- The typical LinkedIn user only uses the network for an average of 17 minutes per month.
- 18% of LinkedIn users only log in once a day.
- LinkedIn is making money through advertising.
- Monthly premium accounts make up 39% of total LinkedIn users.
- 94% B2B organizations rely on LinkedIn for content marketing and distribution.
- 79% of B2B marketers view LinkedIn as an effective source for generating leads.
- 92% of B2B marketers leverage LinkedIn over all other social platforms.
- Half of all users are likely to buy from a company they engage with on the platform.
- LinkedIn is probably the best starting point to find your ideal B2B customers.
- 80% of B2B marketers want to increase their LinkedIn use.
- In total, there have been 1 billion endorsements on LinkedIn.
- 44% of Linked users earn more than $75,000 in a year.
- LinkedIn generates $371,474 per employee.
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Delhi School of Internet Marketing is India’s Premier Digital Marketing Training Institute delivering training to professionals, entrepreneurs and job-seekers, The institute offers an all-in-one advanced digital marketing course in Hyderabad, Bangalore, Delhi, Pune all over India. making individuals learn how to do marketing online.
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