7 SEO TIPS TO IMPROVE YOUR SEARCH ENGINE RANKINGS

Posted by Vaibhav Aggarwal
4
Mar 18, 2013
560 Views

Search Engine Optimization (SEO) on the surface seems easy to lay. Build your site look attractive, save with the search engines, and users will flock to the site making you the next Internet billionaire. Nothing could be further from the truth! It takes hard work and dedication to build a site that only ranks high and attracts customer, but is also a hit by your visitors. You should have a basic knowledge of website development, even if you build your site with a model before reading this tutorial.

Here are some tips which helps you to improve your rankings and visibility of your  website in Google, Yahoo, Bing and many more.

1.      Use your primary keyword in your domain name. This will help your rankings and reputation of your website.

2.      Put your primary keyword in your title. Twice is better, but make sure that the title is readable by humans. Your title should look natural to the user so that when they see your ad in the explorer, yours jumps on them. Get a link to your home page for a site that has a higher rank than yours. Even if you get your buddy to put a link on their site to yours, it can help you. Like google, yahoo tend to index sites faster when they are naturally links to other sites. The anchor text of the link should be one of your keywords.

3.      Join DMOZ directory and online web sites. Link DMOZ is very powerful tool.

4.      If you have the money to register with the Yahoo directory. As DMOZ, Yahoo directory is considered a very reliable website which helps you a lot.

5.      Create a user-friendly Meta Description tag, but make sure you use your primary keyword once or twice, and a secondary keyword at least once.

6.      Put your keywords in the content on your page, preferably in the header tags or bold. Many searching browsers give greater importance to the words that are set aside somehow. Header tags, bold / italic / underlined text, and ordered or unordered list items are some examples.

7.      If you have images on your pages, use the ALT attribute of in the images. The ALT text should be one of your keywords.

Although there are many SEO techniques more advanced, they are a good way to get a foundation built for your SEO activities. Some common SEO techniques which are used improve ranking are: On page optimization and Off page optimization. On page optimization includes: title  and meta tags, keywords usage, alt tags, bold, headings, internal links and structure.

Off page optimization practices include: directory submission, bookmarking, link building, hub pages, lenses, social sites and many more.

 Sometimes, following the advice in one of the tips in this article can increase your rank and visibility of your site which surely helps you to fulfills your business goals and generate revenue.

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