7 SEO TIPS TO IMPROVE YOUR SEARCH ENGINE RANKINGS
Search
Engine Optimization (SEO) on the surface seems easy to lay. Build your site look attractive, save
with the search engines, and users will flock to the site making you the next
Internet billionaire. Nothing
could be further from the truth! It
takes hard work and dedication to build a site that only ranks high and
attracts customer, but is also a hit by your visitors. You should have a basic
knowledge of website development, even if you build your site with a model
before reading this tutorial.
Here
are some tips which helps you to improve your rankings and visibility of
your website in Google, Yahoo, Bing and
many more.
1.
Use your primary keyword in your domain name. This will help
your rankings and reputation of your website.
2.
Put your primary keyword in your title. Twice is better, but make
sure that the title is readable by humans. Your title should look natural
to the user so that when they see your ad in the explorer, yours jumps on them.
Get a link to your home page for a site that has a higher rank than
yours. Even if you get your buddy to put a link on their site to yours, it
can help you. Like google, yahoo tend to index sites faster when they are
naturally links to other sites. The anchor text of the link should be one
of your keywords.
3.
Join DMOZ directory and online web sites. Link DMOZ is very
powerful tool.
4.
If you have the money to register with the Yahoo directory. As
DMOZ, Yahoo directory is considered a very reliable website which helps you a
lot.
5.
Create a user-friendly Meta Description tag, but make sure you use
your primary keyword once or twice, and a secondary keyword at least once.
6.
Put your keywords in the content on your page, preferably in the
header tags or bold. Many searching browsers give greater importance to
the words that are set aside somehow. Header tags, bold / italic / underlined
text, and ordered or unordered list items are some examples.
7.
If you have images on your pages, use the ALT attribute of in the
images. The ALT text should be one of your keywords.
Although
there are many SEO techniques more advanced, they are a good way to get a
foundation built for your SEO activities. Some common SEO techniques which are
used improve ranking are: On page optimization and Off page optimization. On
page optimization includes: title and
meta tags, keywords usage, alt tags, bold, headings, internal links and
structure.
Off
page optimization practices include: directory submission, bookmarking, link
building, hub pages, lenses, social sites and many more.
Sometimes,
following the advice in one of the tips in this article can increase your rank
and visibility of your site which surely helps you to fulfills your business
goals and generate revenue.
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