Why Website Speed Matters

Suppose you are sitting at a restaurant, you ordered your food. You are waiting... the service is too slow. Don't you feel frustrated and annoyed? So, after returning back. Will you give 5-star to the restaurant? The answer is No. Every faced such a similar situation? Join the best digital marketing course in Delhi and become a Google Certified Digital Marketer

So, this is what a user feels when they arrive on your website and the same is too slow to load. They feel annoyed. Also, they might leave and not return again. And you lose a valuable customer. 

In online business, website speed matters a lot. As the same is directly linked with user experience. Website slow speed is directly related to poor user experience. And this is actually harmful to your business.

KNOW THAT WEBSITE IS THE FACE OF YOUR COMPANY

And this is the absolute truth. Your website will always promote you 24/7  which no one else does. And think of it, if a visitor visits a site and in the first impression he/she is annoyed with your site. Then, they will almost immediately make an assumption about your brand being bad. 

REASONS WHY WEBSITE SPEED IS CRUCIAL

BOUNCE RATE -

Visitors visiting your site and leave suddenly. It will increase your bounce rate. According to a recent study, a site slow speed is actually harmful to the business. It will harm your conversion rate

SEO BEST PRACTICES - 

Google always aims to provide the best possible result to its users. According to Google speed is also one of the crucial ranking factors. If your site speed is not fast. Our search engines wouldn't consider it and it will not rank for website.

SLOW SITES KILLS RESULTS

Suppose you are an e-commerce site, somebody visits the site for purchasing something. And your website is slow to load. Do you think someone will really make a purchase from your site? The answer is No, that's how important Site speed is. Poor speed will actually harm your business conversions.

Some people actually think this isn't important. But this is actually actually a crucial factor. When your website speed is slow, your customers will not get the information he/she requires. So, this will kill conversions and you will lose your results as well as customers. 

If you are uploading images unoptimized or you are uploading some heavy files. You have hosting errors etc. These are some of the reasons why your site speed is slow. 

CONCLUSION - 

Website speed is a crucial component of online marketing. If your website speed is slow you will never get the desired results. And your customers might never return. If you know your website speed is slow then you must work on the various factors. Slow site speed is worse for your business. And if you want your business to generate more leads, it is crucial that you work on your site speed.