Top 5 Marketing Products for Building Your Online Business in 2019
To be competitive with your online business, in 2019, you have to take advantage of the best marketing products available. Read here for more.
Over
the previous years, you could've survived without marketing products in
the digital world, this time is no more.
The world of online marketing and digital trends is evolving with current, high-tech products available more freely. Businesses should be connected to succeed in online sales efforts, especially in 2019 and beyond.
Digital
marketing software is projected to total more than $32 billion in 2018 with
expected revenue at $65.9 billion for mobile ads alone.
To
be competitive with your online business, in 2019, you have to take advantage
of the best marketing products available. Read here for more.
#1 Analytics Tool
This
is no doubt a name you've heard before, and although it's been around for
years, Google Analytics is paramount to your online success.
Google Analytics is a free web analytics tool offered to help you analyze
your website traffic. Your website is the center of your digital presence and
is the main point of attraction for visitors in the online space. Google
Analytics is the best tool to help you track your digital marketing
success.
You'll
be able to analyze the behavior of your visitors, demographics, and even manage
lead generation and assist in building an effective content marketing
strategy.
Over
50 million websites around the world use Google Analytics. If you are not using
it, you should set it up right now.
#2 Social Media Tool
Managing
a website and more than a few social media channels can be daunting. There is
so much content to find, to create and to schedule.
Hootsuite
is a great online marketing product that can assist you by allowing you to
manage all your social media accounts in one place. You can schedule messages
and posts, curate content and even pull reports on what is working for your
digital marketing and what is not.
APSense
is a 'social media' for businesses, by using their tools
you can increase referral rates.
#3 SEO Tool
SEO
is as important to a business these days as air is to breathing.
BOOSTSEO
is a fantastic piece of online software that can take your SEO from zero to
hero. This product will work to create an SEO strategy for your business that
will increase your rankings, optimize your keywords and your website and
more.
#4 Email Automation Tool
Email
marketing is about more than just shooting out marketing-related emails.
There's database management, content creation, reporting and more.
ActiveCampaign
is a crucial part of online marketing products. It gives you a system where all
of this sits in one place. Send newsletters and special offers with
ActiveCampaign to your leads, all personalized, setting your business apart
from your competition.
#5 Design Tool
Creating
a visually appealing website and social media imagery is immeasurable.
Canva
is the best way to get this done, it has easy to use drag-and-drop technology,
you can choose from templates or create your designs from a blank canvas.
You
can even customize Canva to speak with your brand's behavior and colors.
Marketing Products and Your Success
By
considering to implement not only one, but all 5 of these marketing products;
your business will see unparalleled success. This can still be daunting,
finding the time to manage all of these products at the same time.
You
need to commit to the digital marketing journey or hire these experts to show you the way.
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