How Architectural Photo Editing Can Boost Real Estate Business

Posted by Kathy Butters
3
Dec 28, 2018
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Architectural photography is full of challenges, as edifices are quite demanding to photograph. Capturing impressive architecture images is highly dependent on finding the best time to capture the building at its most glamorous moment. The best time is further dependent on the natural or artificial lighting where all the fascinating features of the property are aptly highlighted, making it impressive and appealing.

Often, some specific camera settings and environmental locations may not get you quality photographs. And as a property entrepreneur, looking to boost the click-through/conversion rates through the online catalogs, one surely would not like to showcase the property with dull and poorly highlighted pictures. Building a business portfolio with such images will only divert your audience. But, with photo editing, almost everything can be worked out, even badly focussed property images. Architectural photo editing gives alternative ways to modify the real estate images and, highlight its best aspects to attract potential customer.

Top Techniques That Bring Out The Best In Your Architecture Images

Be it the interiors or exteriors of a building, it is important to provide a clear and compelling presentation to impress your clients. Architectural photo editing ensures that you get impressive images having an accurate representation of the respective edifice with a perfect balance of lighting, color, and contrast which not only appeals the prospective buyers but also help you improve conversions. However, it can be achieved through various techniques which require skills and precision. Therefore, to save time and efforts, real estate photographers, real estate merchants, and agents, seek professional assistance from architectural image enhancement service providers. Here are some of the techniques through which the real estate images are edited:

  • Still Image Enhancement: It enhances the quality and composition of the images by adjusting brightness, color, and contrast. It even adds a suitable filter as per the image requirements.

  • Color Cast Removal: It corrects the images that are captured in inappropriate light settings by removing unwanted color overcasts that spoil the quality of images. Vibrant light and shadows are added to the architectural images to give the required depth while highlighting the details.

  • Interior And Architectural Panoramas: In order to provide a 360° perspective to clients, multiple images of the property is stitched and merged.
  • Sky Change/Replacement: This technique is used to replace the irrelevant background having dark clouds, birds etc. from the image with a clear sky that automatically puts more focus on the property making it an appealing image for the buyer.

  • Perspective Correction: It is used for those images that have angular, horizontal or vertical perspective disorders. Ensuring a strong symmetrical composition in the photographs, it fixes the leaning edifices to provide an accurate view to the customers.

  • HDR Image Blending: HDR technique helps in creating an aesthetically appealing and well-lit representation of the real estate. The images so corrected have the areas of the property highlighted for a perfect view.

These techniques require professional software, tools and not to forget — proficient and effective skills in editing. You can avail all three aspects easily with architectural photo editing experts without any efforts. So, drop a mail at info@photozworld.com to connect with professionals who can help you build a high-quality business portfolio.

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