Earn Your Own Share of Digital Advertising Dollar

Advertising contributed 99% of revenue at Facebook 86% of revenue at Twitter and 85% of revenue at Google parent Alphabet in the first quarter. Yandex derived 72% of its revenue from advertising in the first quarter. Yelp’s advertising revenue increased 6.0% YoY to $227 million in the first quarter with advertising contributing 96% of its total revenue in the quarter.  

eMarketer data shows that spending on television commercials in the United States ad market will drop 2.2% this year to $70.8 billion. In contrast, digital ad spending in the country is forecast to grow 19% to $129.3 billion, a huge revenue opportunity for digital marketers in the US ad market in 2019.

Advertising dollars spending are shifting from traditional media such as television, newspaper, and radio to online, which is good news for digital marketers. Advertising is now digital marketers bread and butter. Click here Learn how to earn your own share of advertising dollar as digital advertising market expands by 19% in 2019.