Basics of Color Theory and Why You Need to care for it for Developing Your Website
Color is an integral part of any appearance. An empty room is also equipped with a color. Usually, the sky above us was a big mess anything, but still we see blue. Color is a way to connect, deliver, and imagine the vision that you have. Even monochrome can not do without Digital Marketing Company Stafford one or two colors dominate. So, as you can see, the colors are important for any visual impression.
When you are designing a new
website or redesign old ones, care about color theory is important. Knowing the
meaning of the colors, the importance of each color for your brand, and the
message you are trying to convey to your audience, all this depends on the
color. So, before you hire an agent to WordPress web design services, make sure
you are aware of the colors that you use.
Basics of Color Theory
When you hire a WordPress
developer in India to design your website, the first step should be for you to
understand this part. When you check the color wheel, you'll find three groups
of color,
The primary colors of red,
blue, and yellow. These colors can be used to create many combinations of
colors, called a secondary color, for example, orange, green, turquoise, and so
on. Tertiary colors are those that come from combining the secondary color.
For the website, color can
be used to appeal and create an optimal appeal. The use of color can be divided
among theme websites, headers, logos, images, content, and the CTA button. This
can be contrasted and aligned with your brand identity. The main purpose of
using color theory to a web site is to make it seem drunk and pleasing to the
eyes of your visitors. Also, the color of your website should not be an
exaggeration to eclipse the content and distract the user. Therefore, when you
hire us, a WordPress development company emerging India, we make sure to
provide the right color for theme, logo and content structure so as to create a
balanced appeal.
Why Does Color Matter?
Each color has its own meaning.
Each color is attractive to the human eye and mind are different. Colors can
generate emotions, conveying the mood and message, and spark interest and
provide ideas. Bright colors can create a cheerful mood while darker tones can
create professional appeal. Warm colors generate interest while cool colors
convey a message of peace and quiet.
With your website, you are
aiming to meet the three aspects,
Color plays an important role for them.
Branding: Branding consists
of spreading brand awareness, brand ideation and create attraction for yourself
integrated across all platforms. The colors you use in your website, logo,
header should be used everywhere to offer visual consistency.
Marketing: marketing depends
on how you deliver your message. Color can create urgency and color images of
the products you can make the audience feel the emotions that will encourage
sales on your website. Therefore, CTA button always designed with bright colors
so as to give direction to the audience.
Sale: Finally, you need to fulfill the last Digital Marketing Companies Stafford stage of your actions. Driving sales is about raise consumer psychology so that they do exactly what you want. You may want them to click on the buy button or you might want them to subscribe. Here, the color will play a role as well.
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