4 Reasons Why Your App Business Needs a Chatbot
These
days, mobile technology is in the rapidly evolving stage, and when it comes to
mobile-oriented technology that has a powerful impact then mobile app
development companies have given a lot to the consumers. Well, 2018 is about to
end and was a great year for the iOS and Android app developers because of several tools and framework
available to them for building high-quality apps. In the coming years, users
will also see various emerging trends helping businesses to collect useful data,
which can be used to increase the app user experience and user engagement.
Mobile
app development companies and
businesses across the world are seeking various technologies that can be helpful
for their business growth. One of the trendiest words, which come into the mind
of businessperson, is “Chatbots”. If you are running an online marketplace or
are in the app business, you should definitely adopt using chatbots. The
purpose of chatbots is to support and extent business teams in their relations
with their valuable customers. Doing this helps businesses save a lot of money,
which is why several business owners are adopting this technology.
You
may have come across the term chatbots earlier, but what are they and why they
offer a great opportunity? Before I move ahead to the further information about
chatbots, I would like to start with a short intro about the chatbots.
A Brief Introduction of Chatbot
A
Chatbot is referred to the computer program which simulates human conversation,
or chat, through artificial intelligence (AI). This chatbot service can
interact with customers through an interface. In the present time, Chatbots
are being widely used in
online marketplaces for assisting the customers. They are one of the trends
that have shaped the previous year and are going to influence this year as
well. This year is going to be the year of chatbots.
Currently,
chatbots are there in some of the major chat applications like Facebook
Messenger, Slack, Telegram, iMessage etc. Industries where Chatbots are used:
·
Healthcare
·
Retail
·
E-commerce
·
News
and Publishing
Looking
to its wide adoption, businesses are hiring best app developers USA and chatbot app builder services to make
their customer services more efficient and seamless. There are a number of
benefits associated with chatbots, which you cannot miss!
Top Benefits of Chatbots
Here
I am going to discuss the amazing benefits of using chatbots for app business.
Some of them are:
·
User Management
User
management is one of the major concerns for business owners. Now with chatbots,
the communication gap between you and your audience is removed. Most of the B2C
communication channels have lost their value because of the new customs of
communication consumers have opted to. In order to constantly be in touch with
the audience, Chatbots are highly preferred. Chatbots are just like the
messenger apps and they will give your customers the feeling of being in the
modern era making use of modern technologies.
·
Available 24*7
Presently,
Bots are replacing live chat and other forms of contact such as emails and
phone calls. If you hire a person for the customer service, the person would be
your worker for a maximum of 8 hours. Since chatbots are virtual robots, they
never get tired and continue to obey your command. They will continue to
operate every day and 24*& throughout the year without requiring to take a
break. This, as a result, improves your customer satisfaction and helps you
rank highly in your sector.
·
Save Money & Time
Saving
money is the necessity and always a top priority of several businesses. Chatbots
are a one-time investment, which helps businesses to cut down on staff
required. With the excellent services it provides, they make your work easier
and allow you to focus on other more important tasks. The chatbots also help
reduce the pain in sales service and customer support departments by
introducing support flows and automated response.
·
Personal Assistance
The
term ‘Personal Assistance’ truly portrays that it assist customers based on
their activities. With the help of AI-based chatbots, even for your customers,
it is certainly practical to text a chatbot to schedule appointments, make
reservations or order food. They would rather interact with a chatbot than go
through long conversations with the representatives of your customer services.
Wrapping Up
If
you are in any kind of business, you should incorporate this technology into
your business app or website to assist the customers and improve their
experience as well. This is because Chatbot
development creates the platform for communicating directly with your targeted
audience. It is clear that chatbots are the great opportunity of mobile app development. If you are still confused about how to
integrate chatbots in your existing mobile apps than you should hire mobile app developers or contact
android and iOS mobile app development company for the same.
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