Why should I share other people's stuff?
It has been told many times, it is important to share on social media.
Many people do but many people share only their own stuff.
Why do they only share their own stuff?
Because they think that sharing content of others does not help their business or branding.
WRONG!
Of course it depends on what you share. If you share useful tips and blogs that can help people in some way, and you do that on a regular basis, this can help to brand you and therefore help your business:
- When i.e. you tweet or re tweet quality content this will get noticed (be patient). This will result in people spontaneously following you.
- The people that see that you shared their content will like that and feel good. What better first impression can you make than make people feel good? They will view your profile, maybe connect and return the favor. Now this is very powerful! When other people recommend your service/product/content it has more impact that when you recommend it yourself.
When you share content on social media sites you are also promoting that social media site. This will help these social media sites to grow. All members from that social media site, including you, benefit from that. Should you share everything to become popular? Definitely not, you are not doing a favor to yourself nor the network if you share bad stuff. I wrote about that in article "The Danger of Sharing"
How big your personal exposure and influence on social media is, depends on your personal efforts. Building connections and being active in a positive way by posting quality content are important. There are many articles about these subjects on APSense and groups like Marketing Advice also provide good training and feedback.. The other thing important is to lead by giving a good example.
When above makes sense to you APSense is good place to start.
However you can apply above tips on any site that has sharing options. There are plenty share options here on APSense beside the default options; to mention a few the brand pages and Pinopps. Use them!
In te course of time I have seen several requests on APSense to write a review on Alexa. Or to promote or share a new feature? Not many follow up on these requests. I hope that after reading the above you do now understand that by following up these requests you are also promoting YOU!
Comments (25)
Steven A. Donaldson
20
Native speaking English teacher
Thanks for sharing! ;-)
Rajneesh Dua
3
INSURANCE CONSULTANT
Thanks for such a nice artilce
Cheryl Baumgartner
12
Medical Billing/Coding/Insurance
Some people are only worried about spamming for attention Paula
Paula van Dun
16
Retired
Think about what people will share when not their own content? An affiliate link with one sentence? An amazone advert? No way. I only share stuff that is original and contains useful information. Or when it is funny.
Paula van Dun
16
Retired
@Malok when other people talk good about you or your product/service it has much more impact. How would you believe more making this statement: "This is a marvelous dinner"? The cook that prepared it or the customer eating it in the restaurant?
Malok Mading
8
Writer and Blogger.
Someone once said that if you want people to think well of you,do talk well of yourself.Great article Paula and in formative too.
Mohann Krish
6
Sharing is always welcome not stealing. I have had the privilege of being asked to accept requests for posting my articles by distinguished senior members of APSense (Neville, JFB, Paula, Philippe Moisan etc.) in their blogs and websites. Thank you Paula for this thought-provoking article.
Tolulope Babatunde
7
HCD Consultant
Paula thanks for this interesting and informative piece. most forget the laws o creation . whatever we sow we will equally reap.
Selya Rollins
12
Creative Imagery
Well said Paula. You never know the power of the "share" and "re-tweet" and what that simple act can do to build your business relationships.
Paula van Dun
16
Retired
Thank you for the flowers (A Dutch saying meaning: thanks for the compliment). I am glad if my articles are helpful to you. I also started as a newby in social media and social marketing. Through interaction I found Dave and other kooiii people that wrote excellent articles on these subjects; in fact they lit the fuse for my passion for social marketing and the desire to educate others. A bit later I found great friends here on APSense as well. I have developed friendships on both networks. Alth
Rona T.
6
Program Analyst
Thanks for sharing Paula, I am glad that I am connected with you because you are steadily showing me how to be a professional networker and you lead by example. If I can copy what you do just a little bit, I believe I will be successful.
Rodney Lee Smith
7
Internet Marketing Consultant
This is a great article Paula, I have only begun sharing other people's post on twitter and facebook. I do this to support the social media network and the individual.
Vinu Patel
4
Consultant
I like to learn something and I choose to earn while learning about online businesses and marketing.
KUO FENG CHIANG
6
To share the success of others is indeed a great thing
Paula van Dun You are nice person ^^
Paula van Dun
16
Retired
Thank you Mohinder. There are many great writers on APSense on the subject of social marketing, the trick is how to find them. Topping helps. And so does writing another comment because it will show up in the live feed. Especially for newbies that write good articles. Unfortunately many people only look at the HonorPoints (HP) to decide if something is worth reading. I have now reached the point that many read my own publications but also decide to read other articles when they see in the live f
Mohinder Singh
6
Consultant
Hi Glad to read your wonderful article once again Paula, just could not resist being the 8th person to vote you at the top :)
Sharing is surely the first vital step to Team Working Spirit and Importantly helps in proper spread out of growth and prosperity online. It depends how we limit our sharing to ideas, sites, mentoring each other or just trying to gain this much needed extra referrals online :)
Paula van Dun
16
Retired
LOL have just corrected some spelling mistakes
Paula van Dun
16
Retired
@Joseph I would be honored Joseph. I know your blog and it is an excellent way for building quality backlinks provided you follow the guidelines and some common sense. People I suggest you ask Joseph if you want info on that, he is very knowledgeable in this subject.
Joseph Botelho
15
Working on one project at a time.
Hi Paula,
I think it is important to share other peoples stuff, how you gain respect from your network, why l created the APSense Blog and have been promoting many of the members articles on it.
I would also would like to add this article to the blog, if your ok with that Paula...
thanks all the best great article..
Sergio Felix
7
IT Pro
I think that by sharing you get so much in return.
You show that you authentically care for others to benefit from valuable sources you find.
You show that you're not greedy about it.
And you may even help them with their new ventures.
So like they say: sharing is caring!
Great article Paula! ;-))