Succeeding Online Requires The Following 4 Steps
I have been reviewing the online marketing action guide written by Dr. Ken Evoy, Founder of SiteSell.com. The main thing I have gotten so far from this guide is that there is a 4-step process every online marketer must go through before experiencing success on the web. He calls it the "C-T-P-M" process. According to the guide, the first step, "C" stands for "Content"; the second step, "T" is Traffic; the third step,"P" is "Pre-Sell"; and "M" stands for "Monetize."
The first thing most people do after registering their own domain is, they create a website with the intent of making money right away. That's like putting the cart before the horse. According to the Action Guide that I am reviewing, the monetization process doesn't begin until you have gone through a brain-storming process that helps identify your site concept, which would help you write key-word focused and search-engine friendly, content pages. That's step one.
The second step involves driving traffic to your web site, using all kinds of traffic-generation techniques, including search engine optimization and "Pay-per-Clicks." This traffic generation phase is one of the most important steps in the 4-step process.
The third step is to build win-win relationships with your web site visitors. By over-delivering on what they want, you can get them to know, like, and trust you more. This, Dr. Evoy, calls the "Pre-Selling" stage. This "romancing the customer" stage is designed to get them ready for Step 4, the "Monetize." phase.
In Step 4, you are ready to "Monetize" your web site through various monetization models, such as Google Adsense, Affiliate Marketing, and Joint Ventures. In this step, your customers will be in the right frame of mind to listen to your recommendations. Since they are already "pre-sold" back in Step 3 above, making the sale and collecting the check becomes a "no-brainer."
Since I have not finished the Action Guide, I will postpone an indepth review of this 4-step process until later in the future. If you want immediate access to this free Action Guide for building a successful online business, click here.
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Comments (14)
Zacharias Mastorakis...7
sponsoras
Good evening is simple; difficulty; efichto and that is;
Jibril Babangida Bal...8
Consultant.
This is a very good post a marketer should always learn from others and put what he/she leaned into action that is when you will be an active marketer.
Rajesh Kumar Dhiman6
Your Win Always Behind Your Fear
Most of the newbies are starting their blogs without gaining any knowledge and then starting spam the things to get traffic... This Article is very helpful for them and those who still struggling to get good result
JOSEPH CHACKERY13
Officer
Registering your own domain and creating a website for your business is very important.
Dame Andre6
Master Chef
nice url ... Another possibility when I will join him
Wilson Philip6
IM
Info yang amat berguna dan boleh kita guna untuk menjayakan biz online atau offline. Terima kasih atas perkongsian maklumat berkenaan. Semoga kita semua success selalu hendaknya.
Jibril Babangida Bal...8
Consultant.
Correct!!! A very good post.
Thanks.
Wajid Ali3
Web Designer
good working site. i hope to be useful for you.
Vishwajeet Kumar14
Blogger
Thanks for sharing this, I am Happy to see it.
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Charles Williams6
Affiliate Marketer
Good job of summarizing, Charles. I have read the guide.
Deyan Smardzhiev2
good working site. i hope to be useful for you.