1. Make a Great First Impression Is this site credible? Is it trustworthy? Does it look professional? How can I find what I want or need? Does this site make me feel welcome? Am I in the right place? 2. Maintain Consistency 3. Use the Right Images 4. Create a Solid Navigation System 5. Limit Flash and Animation 6. Make it Accessible: Make sure that anyone visiting your website can view it no matter what browser or application they're using. In order to gain significant

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