PPC stands for pay-per-click, a model of internet marketing in which advertisers pay a fee each time one of their ads is clicked. Essentially, it's a way of buying visits to your site, rather than attempting to “earn” those visits organically. Search engine advertising is one of the most popular forms of PPC.
PPC or Pay Per Click is pretty simple Search engines like Google and Bing allow businesses and individuals to buy listings in their search results. These listings appear alongside, and increasingly above the non-paid organic search results. The search engine is then paid every time a user clicks on the sponsored listing.
Pay per click advertising is a great way to get visitors when you need traffic and you need it now. But it’s risky: With poor setup or poor ongoing management, you can spend a fortune, generate many visits, and end up with nothing to show for it. This article will provide you with a high-level view of pay per click advertising, outline some general strategies, and provide an example of what to do, and what not to do.
Whether you’ve heard a little about PPC marketing and are curious to learn more, or you already know that you want to use PPC to market your business, but aren’t sure where to start, you’ve come to the right place! This is the first lesson in PPC University, a set of three guided courses that will teach you everything you need to know about PPC and how to make it work for you.
Comments (7)
Katherine Daisy
5
Salesforce
PPC Means Pay Per Click its an adsens which we can run an add through Budget. For Instant Leads we have to use it.
Raj D.
6
seo Excutive
PPC stands for pay-per-click, a model of internet marketing in which advertisers pay a fee each time one of their ads is clicked. Essentially, it's a way of buying visits to your site, rather than attempting to “earn” those visits organically. Search engine advertising is one of the most popular forms of PPC.
Indian Tour packages...
6
Tour Operator
PPC or Pay Per Click is pretty simple Search engines like Google and Bing allow businesses and individuals to buy listings in their search results. These listings appear alongside, and increasingly above the non-paid organic search results. The search engine is then paid every time a user clicks on the sponsored listing.
Viktor(Buratino) Z.
16
School of eBusiness
Pay Per Click is well...if we will paid
Marc Refrigeration
4
Sales, Manufacturing
Pay per click advertising is a great way to get visitors when you need traffic and you need it now. But it’s risky: With poor setup or poor ongoing management, you can spend a fortune, generate many visits, and end up with nothing to show for it. This article will provide you with a high-level view of pay per click advertising, outline some general strategies, and provide an example of what to do, and what not to do.
John Miller
5
Software Developer
Whether you’ve heard a little about PPC marketing and are curious to learn more, or you already know that you want to use PPC to market your business, but aren’t sure where to start, you’ve come to the right place! This is the first lesson in PPC University, a set of three guided courses that will teach you everything you need to know about PPC and how to make it work for you.