CPL. Stands for "Cost Per Lead," and is used in online advertising. CPL defines how much revenue a publisher receives when he creates a lead for an advertiser. For example, the publisher may place an ad for an investment site on his website.
The answer depends somewhat on the quality of the lead. Leads from sources where the consumer is specifically seeking this information can range from $30-$100. Leads from more interruptive sources are usually more like $5-15. Typically the range is in mid to low $40 range.
it is the part of PPC
in CPL you create a lead generate formate such an information form. when a user clicks your ad and fill all information and submit it then your cost deducted from your account
Cost per lead, or customer generation, is when businesses pay for potential sales leads, or data relating to active customers. A customer generation company has already prospected the customer on your behalf and found they have intent to buy, so all you need to do is contact the customer and close the sale.
Comments (5)
Crazzy Paul
11
Digital Markting Professional
CPL. Stands for "Cost Per Lead," and is used in online advertising. CPL defines how much revenue a publisher receives when he creates a lead for an advertiser. For example, the publisher may place an ad for an investment site on his website.
Corset Dresskart
6
Order Corsets Online in USA & UK
The answer is in the word.
The cost to get a lead..
Pawan Yadav
6
Blogger
The answer depends somewhat on the quality of the lead. Leads from sources where the consumer is specifically seeking this information can range from $30-$100. Leads from more interruptive sources are usually more like $5-15. Typically the range is in mid to low $40 range.
Nityanand Tripathi
13
Senior Digital Marketing Executive
it is the part of PPC
in CPL you create a lead generate formate such an information form. when a user clicks your ad and fill all information and submit it then your cost deducted from your account
James Faukner
1
jobs consultant
Cost per lead, or customer generation, is when businesses pay for potential sales leads, or data relating to active customers. A customer generation company has already prospected the customer on your behalf and found they have intent to buy, so all you need to do is contact the customer and close the sale.