Why Your Website is Not Converting?

Posted by Cyber Worx
1
Apr 14, 2021
598 Views

Do you want to have more conversions from your business website but cannot seem to identify why they aren't happening? The online world can create new avenues for expansion with countless prospective customers who would discover your business brand on the web. Ensure that you make most of it by hiring the best Website Development Company in Delhi to give you a fitting digital presence if you don't have one yet.

 

The users who come across your website are most likely to form their first impression through the kind of web designing your site employs. While crafting a website no detail is spared, every element is chosen mindfully and every code made error-free to ensure proper function and engagement. Though some slip-ups are bound to arise!

 

The face of your business needs to be perfect or all the hard work done could go to ruin. Here are 7 web designing mistakes to avoid so that your website garners the kind of attention and engagement it deserves.

 

        Slow loading.

"I love to wait when the website is loading", said no one ever. In this fast-paced world of high-speed internet, the people visiting your website have the patience of the size of a pea or smaller. The studies show that if you make your audience wait for more than 3 seconds while loading, the chances are that they will bounce off already exploring something that does not test their patience.

 

The reason behind the slow loading pace of your website could be high-resolution pictures or video used in the web design or some other error that you must fix to retain your landing traffic.

 

        No search box.

A user lands on your homepage but can't spot anything relevant to the query that that person has entered. Hence, he or she will probably bounce off. Integrating a simple search box into your website can make it easier for the landing traffic to find the exact things they were looking for with ease.

 

        Complex navigation.

It is always advised to design a website that's aesthetically pleasing and grabs attention instantly while being simple with easy navigation for a reason. The essential features and options should not be hidden behind the fancy design that messes up the functionality. The design features should help the users navigate better through the website instead.

 

        Broken links.

The non-functional links that lead one to 404 error can hinder a perfectly seamless user experience and shift the interest of users elsewhere. Do away with the broken links for keeping the users engaged and finding your website in the top results.

 

        Absence of call-to-action buttons.

The purpose of your site is a lead generation and conversion which is fulfilled by motivating your audience to take real steps towards becoming customers with call to action buttons. Many customers depend on a call to action buttons to guide them to the next step which makes your brand easy to engage with and navigate through.

 

        Content that scares.

The digital generation scans through the content to find what they need. If your website content is written in long paragraphs and sentences, it is sure to intimidate the landing audience. Thus, break your content in easy to digest, logical blocks, and the visitors, finding it effortless, will read what you have to say.

 

        Not making use of contrast.

A contrasting colour palette is eye-catching and attractive to the onlookers. To make your website design visually pleasing and aesthetically appealing ensure that contrasting elements are utilised.

 

If you are looking for Website Designing Services in Delhi, CyberWorx Technologies is a renowned web agency that offers full-spectrum development- web, mobile, and e-commerce coupled with SEO and branding services. Optimise your business efficiency by partnering with CyberWorx Technologies, the top ecommerce website designing company in Delhi.

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