When You Need to Trademark Your Brand and What does it protect?

Posted by Regal Guru
5
Mar 15, 2021
561 Views

If you want to truly own your brand, and ensure that no one else passes it off as his/her own, then the decision to trademark it is made. Trademark registration is not mandatory, but it’s advisable for anyone looking for establishing a separate identity in business world. So, I ask you.

  1. Do you want to stand apart from the crowd – giving people products that they remember through your brand?
  2. Do you want to market yourself through your brand, and therefore expanding your audience aka, more customers for your products/services?
  3. Do you want to make your product/service last longer in the market?


If your answer to any of the above questions is yes, you need to register the trademark for your brand.

A trademark protects the mark of your trade, which can be anything from wordmark, logo, sound, shape or even a smell. By registering the trademark, you gain:

  1. Exclusive ownership of your trademark.
  2. Power to sue individuals who use the trademark without your permission.
  3. An intangible asset that you can sell for monetary profit.
  4. A marketing tool to use for the customers to find you.

Trademarking, while is a choice, is a necessary one. So, if you want to safeguard your brand, get your trademark registered today with Regalguru. To contact us dial  +91 9716936280 and can also mail us at support@regalguru.in


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When You Need to Trademark Your Brand and What does it protect?

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