What is missing in Your Videos for Social Networking?

Ever since the internet has become cheaper, more and more people are using videos to convey their message instead of still images. There is no doubt that a well shot and well-edited video can have a huge impact on the minds of social media users, who are already in a hurry to scan through every information.

In India too, this impact can be observed. Some of the best social networking sites in India now offer great support to their online users, to post video content and show it to others. Some sites have even begun a live streaming option as well.

However, you might have noticed that while some videos are extremely funny, or sad, or both, they are extremely engaging as well. And among these videos, are some which do not have great content but are very well shot.

But, on the other hand, some videos are a big letdown and sometimes are truly cringe-worthy and poorly shot

So, how does a short clip fail to do a fairly simple job of entertaining the masses by being poorly shot? The answer lies in two keywords: Layout and Background

Layout and Background

·         Ensure that your subjects in the video are properly staged. Staging is a combination of layout and posing

·         Staging means that you stage a character or actor in such a way that it is unmistakably clear

·         You have to decide, what is the point, the audience must get out of the frame

·         A sign of amateurishness is moving the camera too much. Do not move the camera out of the shot if the character(s) is still in the shot

·         When you make a background then keep it interesting. And, if you are short on the budget then use ‘miniatures’. For instance, instead of a refrigerator put a poster of it on a cardboard cutout. A cutout will establish the refrigerator and you will not be actually needing it

These are some of the artistic elements that anybody can and should take care of before shooting their videos for online. The technical guidelines for camera work and camera angles are another thing to study and practice. Taking care of the art, the balance of colors, miniatures, etc could gain your content instant attention and likes.

So, the next time you want to upload any clip for any purpose like; for online gamers, for music store online, for funny clip hosting sites; just observe their layout and background.

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Source:- http://www.artipot.com/articles/2070805/what-is-missing-in-your-videos-for-social-networking.htm