UK Nutritional Bar Market to Surpass $ 1.5 Billion by 2025: TechSci Research

Rising awareness about benefits of nutritional bars and their emergence as a meal supplement to boost UK nutritional bar market

According to TechSci Research report, “UK Nutritional Bar Market By Product Type, By Distribution Channel,  By Region, Competition, Forecast & Opportunities, 2025”, the UK Nutritional bar market is projected to cross $ 1.5 billion by 2025. Nutritional bar market in the UK is growing at a robust pace due to a rising number of consumers looking for healthy, convenient, on-the-go meal (while away from home, workplace or place of study), workout support, meal supplement and snack option. Also, health benefits associated with nutritional bars is another driver for their increasing market as they attract health-conscious consumers. Increasingly busy lifestyle is resulting in an increasing number of consumers preferring ready-to-eat healthy foods to aid their need for on-the-go energy and nutrition. UK store are heavily flooded with various types of nutritional bars ranging from breakfast bars, protein bars, snack bars and others, which aids in attracting a broad range of consumers.

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The UK nutritional bar market is segmented based on product type, distribution channel, region and company. Based on product type, the market can be segmented into Breakfast Bars, Snack Bars and Protein Bars. Breakfast bar segment is predicted to lead the market until 2025 due to high demand for quick energy and nutrition right in the morning. Kellogg’s, General Mills, Chicago Bar Company LLC, Mars Incorporated, Grenade® (UK) Ltd, Oatein Limited, United Biscuits (UK) Limited, Pulsin Ltd, Optimum Nutrition, Inc., etc., are some of the leading players operating in the UK nutritional bar market. Kellogg’s holds the largest market share due to the success of its Nutri-Grain brand, which features breakfast bars. Grenade® (UK) Ltd was the second largest player in the UK nutritional bar market in 2019.

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Snack bars are used as a snack due to high carb and fiber content present in them. Snack bars are basically perceived as a solution, especially when you are on the go and do not have time to have a proper meal. Snack bars include products such as granola bars, cereal bars and other snack bars. “Protein bars are expected to witness highest growth in sales through 2025 on account of such bars being consumed as protein supplements majorly by bodybuilders, athletes and other sports persons.” said Mr. Karan Chechi, Research Director with TechSci Research, a research based global management consulting firm. Leading players operating in the market are increasing their focus on online retailing to boost their consumer reach.

“UK Nutritional Bar Market By Product Type, By Distribution Channel, By Region, Competition, Forecast & Opportunities, 2025” has evaluated the future growth potential of nutritional bar market and provides statistics & information on market size, structure and future market growth. The report intends to provide cutting-edge market intelligence and help decision makers take sound investment decisions. Besides, the report also identifies and analyzes the emerging trends along with essential drivers, challenges and opportunities in UK nutritional bar market.

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