Powerful marketing ideas for self-publishing books

Self-publishing authors have to work on engaging more readers for increasing the sales of their newly launched book as along with considering the selling of those printed copies, the authors that intend to grow popularity as accomplished writers looking forward to recognition by having more readers. This time, if you have avoided spending hours visiting the publishers for publishing and promoting your newly written book, go for self-publishing, an incredible way ensuring 100% independence to authors with zero intention to edit anything more after the final editing is already made and the cover is designed by one of the best book cover designers uk, US, or anywhere they wished to have.

When you are on the verge of self-publishing, shaping up the marketing strategy for your book should be your major concern unless you hire an agency to do the job on your behalf. Here, we are about to forge light on some of the most powerful marketing ideas for self-publishing books in the following pointers—

Digital Marketing

Digital marketing is an enormous spectrum where you have immense opportunity to locate and connect with the targeted audience through multiple channels.

• Create a website- You can start with creating a website and optimize it to reach out to more potential readers and who can be your future buyers. By posting the latest news of your new book through blogs, you can increase the interest or the appetite of potential readers. With the help of professional book cover designers, create an engrossing cover layout and use the image as the primary tool for promoting the new book. Also, as the face of your brand name, the website will serve the purpose of being the platform to get any information regarding you and your books or merchandise that are available for the fans.

• Social Media- Use Facebook, Instagram, Twitter, Pinterest, Tumbler and other social media channels to promote your new book. Reaching out to interested readers of your genre is also possible via Amazon, Quora, YouTube, and Goodreads. Sign up at different forums where readers constantly communicate with one another focusing on any author or a particular book. Online omnichannel marketing and promotion are highly anticipated via social media platforms with effective results.

• Blog- Create a blog site where you can write on different topics whether or not associated with the latest books or any of your other books to share more information with the readers. Invest in SEO and PPC campaigns to increase more visibility of your brand.

Pre-Sale

On platforms like Amazon, you can pre-sale the book. This is also called advanced booking of the eBook of the paperback or hardcover that is about to launch.

eBook

Here's a point that we must discuss eBooks—being an author of this generation, you must want to publish an eBook to grow a higher reader base faster than selling the hard copies. Transform the manuscript into an eBook and choose a popular platform such as Amazon to have more readers and make it a bestseller by allowing selling the book at quite an affordable price in comparison with the paperbacks or hardcovers.

Beta Reading

Allow beta readers to read the manuscript before publishing to get a general idea about the acceptance of your new book. At places like Goodreads, you can find genuine Beta Reading circles that can provide the average opinion of the book among readers that you intend to publish.

Launch Event

Declare a book launch date where invite the experts from the studio that supported your book cover designing and book illustration liabilities so that the invitees can also know about their hard work as, after all, book publishing is a team job.

These powerful marketing ideas for self-publishing will help you immensely.

Betty Monroe is successfully running a self-publication house for over 15 years. Her articles on book illustration, book cover designing ideas, book promotional ideas are quite helpful to readers so far. If you are searching for the best book cover designers uk, her articles carry detailed information of the best studios in the UK famous for designing book covers.