If you’re reading this, you’ve probably spent countless hours searching for answers to the same question: How can I make my app like Instagram? While many great apps function similarly to Instagram, it's not always clear how to duplicate the success of an existing app. To find the best way to create a similar app, you need to understand the fundamental reasons why your competitors succeeded and understand what features you need to implement in order not to be left behind. In this blog post, we will cover many different aspects that will help you design your ideal version of an app like Instagram in 2022-2023. Read on if you want to know more about how users engage with apps like Instagram, which social networks are most popular, and other insights.

What do people use Instagram for?

Instagram is a photo-sharing app that lets you filter and edit your photos before posting them on a public profile or in a story. You can also add stickers, drawings, and text to your images. With Instagram, you can share pictures with your friends and family and broadcast your life to the world. Instagram is one of the most popular social networks for many reasons. The app has a simple interface that makes it easy to post photos and videos, even if you’re only using your phone’s camera. The editing tools let you add filters and stickers to your images, making it easy to create professional-looking content. People can comment on your photos and leave likes and comments on your posts, which lets you connect with your friends.

Users engage with apps on different social networks

Social networks are mainly used for two things: Sharing content and interacting with people. Then there might be some minor use for analytics, which is why most mobile applications are built to provide analytics and social features. Instagram and Facebook are both used for sharing photos and videos, but each has a unique focus. Facebook is mainly used for connecting with friends and family, while Instagram is more focused on sharing professional photos and videos with friends and family.

People check apps on their phone before going to the toilet

This is a funny fact, but it’s also an important one. When people check their phones, they’re not looking for new content: They’re looking for new features and functionality. This is a huge reason why Instagram and Snapchat are so popular: Both mobile apps are constantly adding new features and improvements. Many social networks are now trying to follow this trend, but people still check their phones for new features before putting the phone down.

Don’t put too much emphasis on user growth metrics

When you first start creating your app, the most important metrics you need to keep track of are retention and engagement. Retention refers to the percentage of your existing users who keep using your app after the first week. While engagement is the percentage of your existing users who post content in your app. These metrics are very useful in helping you understand which features work best and also let you know when you’re losing users.

There’s a limit to how much organic content you can post every day

The first thing you should do when thinking about how to mimic Instagram is to understand what makes Instagram so successful. This is important because it’s the first thing you’ll need to replicate to succeed in the social app space. People use apps like Instagram because they find value in the app, including the content they see in the app. This means that you need to provide value to your users by providing them with great content.

Conclusion

Instagram is one of the most popular social networks in the world, and for good reason: The app keeps getting better and better. If you want to create an app that is successful in the long run, you need to look at what made Instagram successful and find out what features you need to implement to not be left behind. From understanding which social networks people use to check social apps, to how they retain their users, to how popular it is, and more, you’ll learn how to create an app from scratch like Instagram in 2022-2023.