Few Tricks That Can Be Used to Grow Your Business
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Growing a website design business is no piece of cake. You are concerned about
the marketing strategies, product creation, and growth plans, in all same day. And
with so many things it is you can easily overlook little things which can lead to a
huge mistake.
A strong website design must have factors that can easily impress a visitor.
Creating easy Navigation or user-friendly interface will create a positive impact on
the visitors, making them more likely to complete a purchase.
So, while things like great testimonials, transparency and good products are basic
needs to attract customers, web design ranks high when it is determined
whether it is trustworthy or not.
In order to be different from others, there are a few elements that can help to
convert the potential customers into the loyal ones.
Here are few Website Development trends that will grow your business fast:
1) Artificial Intelligence
Artificial Intelligence is very popular these days, but how is it connected to
Web Development?
In Web Development and designing, AI can take various forms but some
of important examples are personalization, machine learning, and chatbots.
Machine learning and personalization have same impacts; they cultivate a
a feeling of being special with the users that, in turn, develops brand loyalty.
Chatbots influence user experience directly, though. With the help of
chatbots, users can ask questions and receive answers in real time, which is
easy to visualize and acquire information quickly.
2) Parallax Scrolling
Parallax scrolling is an uneven-like scrolling effect. It has combated
customers’ general laziness while remaining engaging and visually
appealing. The consumer can easily consume the information of your web pages
with a simple swipe.
Parallax scrolling has also introduced the deep scrolling and single page
website designs and since it is easier to scroll, the consumer can even see the
less important area of the website.
3) Video Landing Page
You can incorporate a video in your website to make it more attractive, but
not just any video. It is not a tough task these days, many people watch
videos. But as I said, not any video will do.
You can take your website development to next level by creating a video
landing page.
You could target this video to a direct call to action on a particular web
page. Or you can create an immersive video that auto plays on your
homepage. Both will improve the UX and users’ impression as a whole.
4) Animated Calls to Action
The most important fact that should be considered is that your consumers
won’t know what to do unless you explicitly tell them. Therefore, call to
action is very important for a site.
Although simple telling what to do is not enough, the consumers expect
more. They are looking for instructions from all corners of the website.
Therefore, adding a little animation to your important action items might
be just the ticket. Whether it is a mini or micro interaction or a simple
effect to catch users’ attention, consumers are more likely to execute the
actions you are pushing when the call to action grabs their attention.
5) Custom Typography
A website needs to have text, but the fonts like Times New Roman, Arial or
any other like these have bygone long. Instead, take your message to next
level by making it more creative and unique.
This unique typography can be found anywhere on your web page and takes
many shapes. Many brands choose to utilize in different ways to make their
website more attractive, sometimes in their logo design or to draw
attention to their content.
However, where and how to utilize it is entirely your choice.
By investing and putting your efforts in a website development and
providing you with website development services, you can cultivate a dedicated
the consumer base that will use your product time and again.
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