Everything You Should Know About Trade Show Displays
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While internet marketing is becoming an essential element in every business's marketing budget, trade shows are still one of the most effective ways to grow a business. Moreover, the quality of your trade show display will be directly proportional to the number of new clients and business deals you'll obtain as a result of the trade show. Let's explore the many options available for producing an effective trade show display, as well as how to choose the right vendor for your display.
Pop Up Displays: A pop-up display is an all-in-one package that includes everything you need for an effective trade show display, such as a fabric display and halogen lights. The fabric panel comes in an 8 x 10 size.
Stretch Fabric Pop Up Displays: These eye-catching displays come in various sizes, from 5x5 to 8x20 at affordable prices. Assembly time takes only about 5 minutes. Typically, you'll need to order these at least two days before your trade show.
Modular Display: A modular display is highly customizable, with add-ons such as a counter, shelves, a monitor and monitor mounts, and header graphics. These can be between 10 and 20 feet wide. Made with alumalite material, these displays are surprisingly lightweight. If you plan to use a modular display, be sure to order it at least two weeks before your trade show.
EZ Tube Display: Do you need a curve, arch, or S-shape display within the next 48 hours? An EZ Tube Display comes in a range of shapes, and sizes vary from as small as six feet to as large as twenty feet.
Panel Display: With a panel display, you can choose between tabletop and backwall panel displays. These are extremely budget-friendly and come in six feet, eight feet, and ten feet sizes. Panels are reversible/stackable, easy to setup and teardown, and made of Velcro receptive fabric.
Display Stands: A double-sided water base snap frame is a great way to display a graphic near two feet wide and three feet tall. The base fills with water to prevent your display from tipping over. Another option is the observe grand sign display, which has a sliding literature tray and holds a small graphic mounted on a foam board.
Retractable Banners: These range in size from 24”x 85” to 60” x 92” and are a popular choice for indoor displays. You can choose between vinyl or fabric material.
Outdoor Banner Stands: Choose from teardrop, feather, and rectangular shaped stands, as well as an outdoor banner wall and casita canopy with custom graphics. Outdoor banner stands are more durable than indoor stands, and can be up to 23 feet tall for easy visibility in a crowd.
Now that you have a better idea of the different sizes, shapes, and features of various trade show displays, let's discuss how to choose the right vendor. You will usually get better service when you choose a vendor who has been in business for a long time and has a customer service support team to help you decide what display you need and how to submit graphics that will work with the display. You might also want to look for a vendor who offers rush delivery service and is able to get your display to you within one business day if needed. You never know when there could be an emergency and you need to order a new piece or repair a defect.
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