Brief Overview Of The 4Ps Of Marketing

Preparing a marketing project involves many layers, believes the academic experts on marketing project assignment help services. In fact, one of the many aspects of marketing projects is using the marketing mix or 4 Ps of marketing technique.

Now, in case you’re thinking, “I need someone to do my MBA marketing project assignment and help me submit it on time”, then you need to know more about the marketing mix technique. Here’s a glimpse.

· Product

Product is basically the goods and services offered by a business or brand. Product decisions may involve aspects like function, quality, packaging, appearance, warranty, etc. Even the eminent MBA marketing project assignment experts emphases on this aspect the most.

Consumers need to understand the features and benefits that they can enjoy after availing the services or purchasing the goods. If you have difficulty deciphering this part of the 4Ps of marketing technique, then you can consult with an MBA marketing project assignment writing service.

· Price

This factor involves the pricing strategy for products and services and how it will impact consumers. Pricing decisions don’t just involve the selling price, but also payment arrangements, discounts, credit terms, or any other services offered, state the writers for marketing project assignment help service.

When creating the pricing strategy, it’s vital to ponder a little over the business’s position in the current marketplace. For instance, if the business is advertised as a high-quality provider of bed linen, the product pricing has to reflect that. In this case, marketers need to be open to modify the pricing of the products.

· Place

Place refers to the location demographic you’re targeting to offer the product you have. Will you offer your service or goods locally or globally?

In this case, it’s vital to consider how accessible the service is and ensure that the consumers can easily find you. The service or products should be available to consumers at the right place, at the right time, and in the right quantity.

For instance, a business may want to provide their products through a third-party distributor, a retail store, or through an e-commerce site.

· Promotion

This factor of the marketing mix includes everything from how to promote and what platforms to choose for promotions. You could promote your product on social media, get the influencers to advocate your product, etc.

Now, for instance, if you're targeting the teenagers, then using social media or getting influential people to advocate your product would be helpful. If you're targeting the elderly people, running television or radio advertisements would be ideal.

Once you have clarity on this aspect, working on your marketing project will be easier.

Summary: If you don’t have clarity on the 4Ps of marketing while preparing your marketing project then this post will provide some valuable insights on it. You can use it to make your marketing project flawless.

Author bio: Nionica Starc is a visiting faculty for a reputed college in Australia. He has completed his MBA in marketing from Federation University. He loves blogging and reading in his free time. He is also an academic advisor for MyAssignmenthelp.com and provides marketing project assignment help.