Creating One Time Offers

Posted by Mark Hodgetts
7
Feb 1, 2011
584 Views
One Time Offers are a powerful and effective way to add to your bottom line.
OTOs can be added to list subscriptions, 404 pages, programs, download links even unsubscribe pages and are effectively just another way of monetizing your webspace and time.
Creating your own OTO can be difficult as it takes time  and research to put together a OTO that will be appealing to the reader.
And there's always the sales page letter to create that needs to have a visual impact and be sufficiently enticing to make a proportion of readers opt to buy.
There are ways to bring these elements together - accessing PLR products and bundling them together is one way but there's still teh ad copy to write and this takes time and practice.
I have personally found OTOs to add value to my advertising campaigns and can reasonably expect a take up rate of between 1 and 3 percent.
And I don't spend anytime researching or writing sales copy - I use a program taht is free to join and that can be adapted to suit your marketing needs.
You can read my full review and watch me set up a campaign here

1 people like it
avatar
Comments (3)
avatar
Paula van Dun
16

Retired

I have taken a closer look Mark and I must say this type of OTO appeals to me. I still have some questions though that don't belong in this topic. Will send in a PM.

May 30, 2011 Like it
avatar
Mark Hodgetts
7

Professional writer and SEO service

Paula this system is what it is - take a look at oto goldmine and make up your own mind - a oto wit this system is not program related but a serious product only one time offer

May 30, 2011 Like it
avatar
Paula van Dun
16

Retired

Personally I do not like them if they appear when i log in the first time in a program I joined and do not even get the chance to explore the program. In my opinion it would be best to send an OTO after a month or so. I never take an OTO if I do not know a program yet, sorry. I also dislike when I clicked "no take me to members area" I have to go through 2 other oto's to get there. I consider it agressive marketing.

May 29, 2011 Like it
avatar
Please sign in to add comment.