15 CRUCIAL APPS FOR DIGITAL MARKETING 2020 YOU CANNOT MISS

Jul 23, 2020
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From household to manufacturing industries, technology has given a wow effect to every field. It is a creation of human, for human, by human- and that too an exponentially great creation!

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Today, I would like to bring into your notice how technology, in the avatar of mobile apps, is easing out digital marketing. Working from computer 24*7 is a thing of the past. 2020 is the time to earn living through your darling mobile phones.

There are umpteen of mobile apps designed for internet marketers. The best amongst them, however, are only a few.

Take a glance at the list below to know the best digital marketing apps 2020:

1. BUFFER

Being on number one itself suggests that Buffer is the best app for Digital Marketing. It is known for social scheduling. 

What does it do? Buffer schedules updates to various accounts on social apps such as Twitter, Facebook, LinkedIn, Pinterest and Instagram. It also allows follow up along with statistics about the performance of each post. Oh, and its newest version, available on an iOS app, allows scheduling and sharing from inside other apps such as Safari.

It has four priced plans beginning with $15 per month to $399 per month.

2.HOOTSUITE

Hootsuite manages your social media from A to Z. It is certainly one of the best marketing tools.

Like Buffer, Hootsuite allows you to schedule posts on social apps. What makes it different is the ability it provides to plan at every plan level. In its free plan, you get to manage three social accounts with 30 posts at a time. Hootsuite’s paid plans start from $25 per month wherein you can add more team members, more posts and manage more social accounts.

3.FACEBOOK PAGES MANAGER

Aha Facebook, the all-time favorite Facebook! There is hardly any online business that does not advertise on this social app.

With so many Facebook features such as Facebook Groups, Facebook Marketplace, Facebook Watch, and the regular news feed managing business promotion on it turns challenging.

Hence, you need to take help from the Facebook Pages Manager. It streamlines activities that manage a Facebook page. These activities incorporate posting, liking and commenting. Moreover, it lets you change details, images and track statistics

Wanna know what makes it the best app for Digital Marketing? Well, it’s free to use my friend!

4.FACEBOOK ADS MANAGER

Facebook Ads Manager is amongst the best Digital apps for running ads. It works exclusively on Facebook and Instagram.

This app can be easily accessed on phone for editing schedules cum budgets, creating and tracking Facebook ads, receiving notification ads and staying on top of the campaign.

Oh and by the way just like its partner Facebook Pages Manager, Facebook Ads Manager is also free!

5.LATER

Later was originally named as Latergramme. The app is designed to schedule and publish posts on Instagram as per your convenience.

As implied by the name, the Later app lets Instagram users post at a later time. Later has many added features such as the provision to manage multiple Instagram accounts; easy analytics cum reports on user activity and hashtags; and source images from the library, Google or Dropbox.

Later is free for limited use while the paid plans start from $9 to $49 per month.

6.MENTION

Time to spy the internet. Mention is a really cool marketing app for business as it tells you what the internet says about you behind your back.

It monitors social media, blog posts, and news sites. Mention tells you who said what about your business online. Its users can link it to their social media accounts, or create customized statistics.

Its free plan works perfectly for small businesses. For larger corporations paid plans are good. They range from $25 per month to $600 per month.

7.CANVA

The next best digital marketing app 2020 in regards to images is Canva. This mobile app lets you create professional images for social media on your phone or tablet.

Bring out your hidden artist with pre-built templates or drag elements into place to create custom images. Moreover, with Canva’s integrated social sharing you can share these images directly on social media. Canva also works equally well as a tool for a simple image editor.

8.GRAMMARLY KEYBOARD

Pocket dictionary or should I say pocket grammar! Grammarly Keyboard is literally a pocket- professional editor. It renders you a keyboard that will automatically scan your write- up for spelling or grammatical errors.

Grammarly keyboard is again free of cost and works perfectly inside any app on your smartphone.

9.REP

Perhaps the best marketing app for business, REP is great for seeking influencers. It lends you a marketplace to connect and collaborate with the influencer.

REP is one such mobile-friendly tool that source influencers and access analytics. Just share your business and get influencers to promote it with REP, simple!

REP has 2 plans: Free paid and pay per click collaborations. The app makes transaction easy and also let you earn money, gateways, prizes, etc.

10.PLAI

Plai makes tracking data easier for internet marketers. It brings together analytics reports from Google Ads, YouTube and Google Analytics.

Plai comes with a great many features:

It renders smooth- visual experience to track marketing results from the day- to- day;

It offers keywords research as well as trending content;

It lets you discover relevant keywords and learn marketing strategies before creating a marketing campaign or a social post.

11.PLANOLY

Planoly is yet another digital marketing app for Instagram. It is a planner for Instagram.

Planoly gives you a preview of how your individual post will look like a grid on Instagram. Planoly also provides data and engagement rates for what you post.

Its free plan lets you connect to one Instagram account and upload 30 posts per month. But if you want more than photos such as additional posts, video posts, and extra account then try payment plans starting at just 47 per month.

12.TWEETBOT

Tweetbot, of course, manages tweets. It is the best marketing tool for Twitter management. With this mobile app, you can organize your Twitter stream into a list or channel. Also, the users can tweet and reply directly from within the app.

13.YOUTUBE STUDIO

There is not much to tell about YouTube Studio except that it is the best mobile app for digital marketers to manage the brand account from any and every place on the globe.

Herein you can reply to comments, update video details, monitor YouTube analytics, manage playlists, etc.

14.SHOPIFY APP

Shopify is crafted for e-commerce purpose but often it is mistaken to work only on computers. Get your fact check my friend because Shopify runs superbly on mobile.

With Shopify, you can process orders, update your product listings, track stock, and communicate with customers. And oh there is a ka-ching sound whenever your store makes a sale. Yes, you can have your big eye roll now.

15. EVERNOTE

Fifteenth on the list of best digital marketing apps 2020 is Evernote. It is a note-taking app.

Internet marketers can use this handy tool for collecting resources, general notes, annotating images or docs and managing larger projects.

Evernote has advanced features such as snapping pictures and adding it to your docs; reading texts in images.

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To give a finishing touch to this article I would say that online marketing has turned more convenient with advanced mobile apps. Save time and turn your business manageable from every nook and corner with the above mobile-friendly digital apps.

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