How to promote your photography?

Are you a good photographer, but struggling to get clients and grow your business, and don't know how to promote your photography? It's also important to keep in mind best practices, so that if you decide to take the leap and start utilizing Pinterest, you know how to set yourself up for success.

Luckily for you, you don't have to spend tons of money on advertisements or promotions to grow your photography business. By using a combination of low cost, yet effective Internet marketing as well as traditional marketing methods, you can attract hordes of new clients and take your photography business to the next level.

Below are a few tactics on how to promote your photography - that I recommend you try to assist in your Pinterest strategy:

1. Be strategic about where you pin
   Not all of your boards are going to have equal amounts of followers and engagement. Since clicks are the highest form of engagement on Pinterest, you want to pay attention to the boards that are driving clicks. If you want a pin to be seen and interacted with, it's best to post it to a board that has a high rate of re-pins and clicks.
   
   
2. Be authentic
   Authenticity is lacking on social media, which is why it's so valuable. The more you can add your personal style and sense of humor into your pins and descriptions, the better they're likely to perform. Make your descriptions fun, helpful and inspirational. How-to's and step-by-step imagery is known to perform well, as do pins with strong calls to action.
   
   
3. How to get Followers on Pinterest fast?
   (Article linked above)
   Want to increase your Follower base on Pinterest? Then you need to try Get Free Followers. They provide a FREE service to increase your Pinterest engagement and drive traffic.
   
   
4. Information to infographic
   Infographics are super popular on Pinterest, so its always worth it to think outside of the box about how you can turn valuable information into an infographic.
   
   
5. Power pinning
   Since industry experts recommend pinning at least 5 times per day, it's worth it to dedicate a few minutes each day to plan your pins in advance and pre-schedule them or post them in real-time. I recommend using insights from the analytics to see which pins performed best, and re-pin those!
   
   
6. Cash for Pinterest Like
   (Article linked above)
   Well imagine significantly increasing the traffic that you receive from Pinterest in less than a week, and receive cash for Pinterest Like - that's fun! Regardless of your industry, Pinterest is now too big to be ignored - it's now driving more social traffic than YouTube, Google+ and LinkedIn COMBINED! Plus traffic that comes from Pinterest has the highest revenue per click than any other social media site out there!
   
   
7. Get paid to Pin on Pinterest
   (Article linked above)
   Question is - even though affiliate links are now banned in Pinterest, how could you get paid to Pin on Pinterest? While it may no longer be possible to earn money from affiliate links on Pinterest, plenty of brands are still active on this social network. And some of those brands are looking for people to run their social media marketing campaigns.
   
   Get Free Followers is the 1st social exchange in the world - helping you make some bucks out of Pinterest Pins in 2 ways - directly and in-directly.
   
   
8. Promotion
   When using promoted pins, it's important to note that you can't put promotional information in the image. However, you can add it to the description. You also want to be sure to use good grammar and relevant keywords to optimize the performance of these pins. Since pricing varies across devices, it’s worth it to do some testing before investing heavily into promoted pins.
   

There's no doubt that Pinterest is a powerful visual platform. Creating a Pinterest strategy for how often you'll pin, and what tools you'll use, will help you save time in the long run.

Position yourself to be popular on Pinterest by thinking now about who you want to connect to on the platform and what blog content your brand can adapt to get popular in Pinterest.

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