Bulletin Supercharger

Posted by Warren Contreras
1419 Pageviews
I have taken an interest in how to make the Bulletins on APSense more useful and I had a brainstorm I am trying out that you may like.

Normally when you post a bulletin it only gets seen by your network and then it's just a quick notice in their news feed that they may not even see. So then I hit on the idea of running a campaign to bring attention to them and that boosted the readership by a dozen or two. The nice part is when they go read the latest one, your other recent bulletins are listed on the side so they might be attracted to read them too.

Then it hit me!

Why not use the custom invitation URL to invite people OUTSIDE APSense to see your Bulletin Page nicely formatted so they can read more of them and if they decide this looks like an idea they would like to implement, you just got a new referral for APSense while you still showed them your bulletin campaign.

Here's an example: (I think you might need to logout to see it work like a new prospect would)
http://www.apsense.com/invite/oldbuddy?url=http://www.apsense.com/bulletin/20180.html

Once they read your stuff and want to see more, they can click the Home link in the menu and even join under you from there.

Is this two birds with one stone?