Brian K Kopp tips on internet marketing tools
Brian K Kopp asks, OK so what are the tools you need to make some money from Internet Marketing and do you need to spend a lot of money to use them? In this competitive industry you can not afford to go spending large amounts on getting traffic to you offer. At the end of the day driving targeted traffic to your web site is the first goal and then they need to be converted into sales otherwise what is the point. If advertising is the way you decided to go then you must ensure the tools you use are of low coast. Otherwise you run the very real risk of spending more than you bring in and that is a real heart breaker. What do you need and how can you get the best bang for the buck?
There is plenty of software specializing in Internet marketing. These programs are affordable and sometimes free Internet marketing tools. There objective is to attract traffic, promote your site to anyone who is searching online. They can harness and trim down your keywords, track your site visitors and create links to other sites. Be aware of tools that will deplete your budget and use ones that are free wherever possible. Google Analytics is a case in point where the tool is completely free.
Try to find low cost Internet marketing tools and providers that do the following: hosting and designing your site, getting your domain, offering technical help, configure and upload your files, campaigning for your traffic. These are available in website packages that you can avail of anytime. Take time to choose a package caters to your site's needs.
Every Internet Marketer need a responsive list and in order to build a list you may have to build one from scratch. You will have noticed, I am sure, when you visit the Bulk Mail folder of your email, you read nothing but website promotions. That's email marketing at its best or worst depending on your view. It has the potential to boost your business like no other. Don't spam you will find yourself getting shutdown very quickly. There's such a thing as "safe lists" that make your mails spam-free. These are easy to obtain
Integrate an e-book in your site for people to download. This will help build your list when you make an offer of a quality e-book for free where all the prospect has to do is fill in their email address and perhaps name to get the e-book. You will need an auto-responder account to capture the details and also to keep a flow of informative emails going out to your increasing list that will start bonding with you and then you can start making offers.
Internet marketing is not complete without the standard SEO tools. Search engines remain as the major powerhouse in marketing so never leave this part out. Generating traffic through this effective low cost internet marketing tool can really help in your quest for breaking the back of the Internet Marketing monster.
I know it can be difficult but try to make your decisions as business decisions rather jump in on an emotional whim and then do nothing with whatever you have purchased.
Brian Kopp is an Internet Marketer who left the corporate world to concentrate on improving his lifestyle choices by being released of the burden of earning money by traditional methods. He has a number of Internet business interests and is working towards the goal of minimal input for maximum income.