Xtreme Wealth Online #8 - Adsense Success Key Factors

Posted by Mike
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As the advertiser, you must be wondering where all the ads where coming from? The answer is very simple, they're all coming from Google AdWords. If you've ever search on the Google search engine, you have seen AdWords advertised on it. Google AdWords; are small text ads that are display on the side on the search results in the Google. The ads are served based on what you are looking for at that time. Google AdWords work on a model known as: "pay-per-click". When someone clicks on an AdWords ad - the advertiser of those ads needs to pay Google a certain amount of money.

It's an easy to track and fully automated ads system. Therefore, when ever a visitor click the ads displayed at your website for example, you will earn a share of the "pay-per-click" amount from Google and so does the advertiser as well. Plus Google takes their share of the profits also.

1. Type and Format For Your Ad

Even though you can let Google decide what type of Ads they will displayed on your website, as the web publisher, you should take the steps to choice the ads that suit the content of your website yourself. You also need to consider the colour's used. Front size and the appearance that match your web page are also important. On this problem, actually Google technology will suggest which one is better to generate more revenue for you if you choice a combination of both ads. However, some of the experts suggest you use text ads only, but for me the decision must depend more on the matching of the ads with your web-page in general.

2. Location of Your Ads

Since the Ads are located on your web-pages, you have the ultimate decision to determine where they should be the best place, and where the best position is to capture the eye of your visitors. Some experts suggesting that the best place near the top of your web-page. If you choose the ads called "skyscraper", then it should be located at the right side of your content areas near your menu's. The reason for doing this is because - they tend to match your menu in general.

3. Researching Keywords

As we understand, choosing the right keyword is a very important key factor for the success of your website, or a product you may sell online. Because the keywords you choose will directly influence both who visits your site, and how Adsense assigns ads to you. However, the biggest mistake most web publisher make is this. They choose the high-paying keywords (assuming they will yield the most income for them). While it's tempting to choose such high paying keywords to get a higher income from clicks-thru's. Be aware that you'll have stiff competition from all the others people doing the same thing. Hence you will struggle to get a high page rank in search engines, hence less traffic coming in.

4. Content for your web pages

Don't be fooled into thinking you can just add about 50-100 pages on content and that's you finished - if only! Content is king, as you must be prepared to be adding new content either on a daily bases on weekly bases. The more content you have, the more pages you have that can be indexed in search engines - getting you more visits, hence more hints on your adsense ads. The keyword here is Content, Content, Content!!