15 Simple Steps to Build Your Social Media Presence/Audience

Posted by Olufolake Stephen Adams
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Here there and welcome to another business tips to build your business.

This is the MAIN PURPOSE of my articles: to give you update on what is trending and creative ideas that i am using and learning to help and empower you to do EXPLOITS in your business.

For the past 3 years now, i have been building my social media presence and audience and i have learnt the RIGHT AND WRONG way to build my business on the social media.

So what i want to share with you are what i have learnt to be the right way to build your social media to grow BOTH your sales and leads as well.

There are many steps but i will be sharing with you simple recent steps i took that have been generating both sales and leads for me on the social media.

  1. Build relationship with your audience FIRST.

2. Brand YOU FIRST and not your products or services.

3. Create a Facebook Business Page and use the preferred page audience at your edit page on your Facebook business page. where to find it?: go to settings on your page>preferred page audience> edit.

Facebook will bring your page to your desired and ideal customers that are already looking for your products and services and this will enhance your much desired growth.

4. Build engagement within your group. Posts with questions get more likes and comments. One of my recent question posts had a comment of over 151 with likes too. what does that have to got to do with sales?

Well it has a lot. Engaging your audience makes them know, like and trust you and without these elemental factors in place, NO ONE WILL BUY OR PURCHASE OR SIGN UP for your program.

5. Use hastags with your posts to increase visibility and exposure of your brand.

6. when branding your products and services, separate them from your personal profile and let your branding photo depicts the EXACT IMAGE of what you are selling or doing.

for instance, if your products and services are based on sports, what kind of image will you put in as your brand logo? You dressed as a CEO will NOT depict that. But when you dress in a sports outfit or has a sport wears symbol, then at a glance, people will know what you are offering and can easily relate with you.

7. Make sure that your profile page is complete with details as much as possible. Sales and leads that i have generated so far have been from people looking at my profile page. build yours.

8. Build a Facebook email list via your squeeze page. This will be linked to your Facebook business page.It is an avenue for you to lead your audience to where your offering is.

9. In every of your posts, MAKE SURE THAT YOU ADD VALUE EVERYDAY.

I learnt that before showing people your offering, FIRST GIVE THEM WHAT YOU ARE CAPABLE OF DOING i.e the ABILITY OF TAKING AWAY THEIR PAIN OR DELIVERING PLEASURE TO THEM by what you can share and NOT WHAT YOU WANT TO TAKE FROM THEM.

What i am doing for instance, is give value to you to empower sales and leads for you on the social media.

10. Have you ever heard of messenger marketing before? It is time to start exploiting that field of expertise.

11. Everyday, build your business goals into the future and see what social media can help you maximize it.

12. create a ton of curiosity on your business opportunity. Share success stories of your team members and your achievements.Don't blast your offering everywhere. No one will pay attention to you! I have stopped doing that and prospects contact me now and not the other way around.

13.CONNECT with your audience by asking them the RIGHT QUESTIONS and by sharing your stories or stories of others in relation with whatever you want them to know. i realized that this is a very powerful way to pull into the emotions of your audience. REMEMBER THAT PEOPLE BUY VIA THE INFLUENCE OF THEIR EMOTIONS. TRIGGER THAT AND YOU WILL GO WOW in sales.

14. Offer a freebie to your audience to build your list.

15.When you have built your list, learn to brand your NAME and WHAT IT STANDS FOR and don't bombard your lists with just sales. GIVE VALUE TO WHAT WILL HELP THEM ACHIEVE THEIR OWN DREAMS. IT IS NOT ABOUT YOU, IT IS ABOUT YOUR CLIENTS!

I have unsubscribe from email lists that just sells all the time. Marketing is NOT ALL ABOUT SELLING, IT IS ABOUT COMMUNICATION AND CUSTOMER EXPERIENCE!

UNDERSTAND THIS MONEY PATTERN

To build your desired financial empire, begin with

a. Value.

b. Money

c. Assets.

d. Wealth.

Meaning the only way to get money is to give people VALUE. People don't want to buy things, they want to buy what we add to them and solve their problems.

They don't want your products or services, they want SOLUTIONS and if you can give them that, then there lies your open door of wealth and this will not come SAVE VIA GIVING VALUE AND INTRINSIC ONE AT THAT i.e. give in more value than what you client purchased and they will come for more.

when you have money, then use that money to generate ASSETS. Assets bring money to you when it is traded for and buy as many assets with much greater value as you can.

Then your assets will generate your intended wealth for you.

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