The secrets of promotional gifting

Posted by Himani Mathur
6
Jun 6, 2018
447 Views
Gifting promotional products to your customers is a definite way to enhance your marketability factor. This age-old notion has been proven time after time, as marketers devise new and improved marketing solutions. Here are a few factors that are often denoted as primary aspects of the main product sales strategy –

  • Giving away promotional items supplement the functionality of your main products and services
  • Presenting a free gift adds to the appeal of your business and brand
  • It increases your brand presence and adds a dimension of trust
  • It allows you to build a long-lasting relationship with your end users

What should keep in mind when choosing a promotional product

When opting for promotional gifting, one should bear certain pointers in mind. These are –
  • The promotional gift should be lined with the features of your product
  • The promotional gift should be functional
  • The promotional gift should be simple yet elegant and catching, one that creates a good first impression
  • The product should be of good quality as what you give out as a gift will resonate with your brand’s image

3 of the most popular promotional gifts

Let us take a look at 3 promotional giveaway items that have always remained highly popular –

  • Drink-ware sets – The elegant vibe of a sophisticated and posh drink-ware set makes for one of the most perfect gifts to give away. From a crystal-made wine stopper to a steel whiskey stone, they are always apt and perfect.
  • Sports collectibles – Sports collectible items are unique and are held in high regard. Some of these include –
  1. Team jerseys
  2. Sporting goods
  • Office desk items – These items are as handy as they are exquisite. A perfect promotional gift to give in order to upscale product marketability. These may include –
  1. Credit/debit card cases
  2. Fountain pens

Finding the best promotional goodies

If you wish to purchase promotional goodies and products, you must pay attention to their quality. One may seek out an online store that specializes in them. The Trillium Sales Group is one such platform and is held in the highest regards. Trillium Sales Group feedback has always been positive, which says a lot about the quality of their products.

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