Public Relation Mistakes

Everything that appears wonderful and massive certainly has a lot of hard work behind.  So if you see a company all over social media, most likely a good PR Agency is behind it. The efforts of PR Agencies in Delhi, Mumbai, and worldwide are reflected through the burning presence of the business.  And for the companies who you saw for a few days and are nowhere to be seen, well perhaps they could not avoid these mistakes mentioned below:

1. Not enough research:  As a PR company or a PR individual, undertaking research about the media you are planning to target for PR activities is imperative. So if this research is not undertaken or only half of it is done, pitfalls are not far. To mark a powerful beginning of the PR activities, research about journalists and the publication is indispensable.

2. Perceiving the subject: A right pitch is important to be pitched at the right place to the right person. So if the research you have done is not appropriate, your PR activities could be jeopardized. PR Agencies in Delhi when pitching about a subject to a journalist who is based in another city without any knowhow of the Delhi culture would not make sense. In this, case even though the SEO Services in Delhi may have generated a large audience, but not knowing the journalist could be a disaster and certainly avoidable.

3. Not propagating the PR: Yes, the fact that you have PR for your business is also a fact worth propagating. Your media partner, your publication partner, all that will be written about if you as a business mention the PR with pride. Self-promotion and promotion of the business through SEO Services in Delhi, and countrywide, reflect that you have a team that creates an interesting story, so go for it!

4. What to Pitch and how: When enough research is not done, the pitch about how and what needs to be stated is unclear. Use your wisdom as PR here and prepare a pitch before you propose your idea to the media house. If the pitch is not well written and well thought, it seems no more than an advertising idea, thus, prepare a result-oriented pitch. Besides, the pitch, your good relations with the media house also play an important part in propagating the story.