El Segundo Digital Marketing Agency Chosen As Top Brand Management Firm For 2024

The brain trust at MarTech Outlook recently selected its Top 10 Brand Management Agencies for 2024 and El Segundo-based firm LO:LA cracked the list! Known for its commitment to branding, growth, and helping businesses achieve a higher "return on ideas", the agency has been taking companies to the next level for close to two decades. The award is the latest in a string of honors that the agency has received over this period.

Learn more about LO:LA and its inclusion in the list by visiting https://www.thelolaagency.com/post/how-i-hire-for-a-creative-role-as-relevant-today-as-it-was-when-i-wrote-it-10-years-ago

Brand In A Box

One of the key services that led to LO:LA being recognized on the list was its Brand In A Box solution, a four-phase marketing package designed to help brands refine their narrative, craft their persona, and develop their visual elements. The service is one of the agency’s most popular marketing solutions, having been utilized by thousands of clients around the globe. It's like a one-stop shop for brands wanting to elevate their operations!

“Built on Carl Jung’s theory of 12 archetypes, Brand In A Box leverages customized consumer archetypes to foster a shared understanding of diverse messaging possibilities,” explained a spokesperson for MarTech Outlook. “This linguistic framework lays the groundwork for a brand essence workshop, employing exercises and assessments to gauge feedback and refine the brand’s narrative.”

Other Projects

In addition to its Brand In A Box solution, MarTech Outlook also acknowledged many of the past and current projects LO:LA has been a part of. These include the rebranding of a regional billion-dollar credit union, the launch of a start-up at-home blood testing company, and the strategic repositioning of San Francisco’s Hotel Nikko. LO:LA has also partnered with several established brands over the past few years, including Mr. Clean, Staples, and L'Oreal.

In The Future

Looking ahead, LO:LA plans to build off of its recent success. Throughout the remainder of the year, they have several product launches scheduled in both London and Los Angeles, and they have been hired by numerous U.K. and U.S. businesses to help them break into foreign markets. This is just the tip of the iceberg when it comes to what's in store for the agency!

These efforts will be led by LO:LA’s founder and CEO, Nicholas Platt, and his business partner Adrian Watman. Together, they have over 15 years of experience in branding and marketing.

“For all of our clients, we re-examine the core ‘why’ of their brand,” said Platt. “Our aim is to provide them with a radical interpretation that directly communicates their value proposition to consumers.”

As LO:LA gears up for its next chapter, it's clear that they're showing no signs of slowing down. Being named to MarTech Outlook's Top 10 Brand Management Agencies for 2024 list only underscores this fact. Go to https://www.thelolaagency.com/post/how-i-hire-for-a-creative-role-as-relevant-today-as-it-was-when-i-wrote-it-10-years-ago today to find out how LO:LA can help your brand!

London : Los Angeles (LO:LA) City: El Segundo Address: 840 Apollo Street Website: https://www.thelolaagency.com