“You are a great writer.” Many public relations (PR) professionals have been told this, often from an early age. However, your elegant writing, distinctive voice and ability to shape a story like no other are not enough. While personal flair in prose might work in creative writing, it could be your downfall in the PR world.

Experience

• ceo

  Jun 2000 to Jun 2018

  “You are a great writer.” Many public relations (PR) professionals have been told this, often from an early age. However, your elegant writing, distinctive voice and ability to shape a story like no other are not enough. While personal flair in prose

• APSense Member

  June 11, 2018

  Joined the APSense community.