What It Takes To Make An App With Higher Usage Rate

This article is about some effective app development strategies and benchmarks for your new app venture to let it engage a great number of users and churn out more money.

Users devote their time and attention in your app to get what you’ve promised to offer. The only rule to engage them more in your app is to make it user-friendly so that they can get what they as promptly as possible. While acquiring users for an app isn’t as easy as pie, a very simple user interface with a mix of great user elements can help in that.  Many app owners think to make their solutions more attractive with high-end designs and graphical elements, they are right halfway. It actually complicates the app and makes it difficult to use. So, a simplistic app with a few persuasive ingredients makes up the recipe of success of your app. If you’re wondering what they are and how they can keep users hooked to your application, have a look.

Make user signup and onboarding easy

While a lot of users tend to leave the app because it asks too much personal data and access for signing up, you can avoid that in your app. Ask for only basic information or let them bypass the user-registration process with their social account login. Secondly,  make sure not to clutter their onboarding journey with lots of get-go instructions. Instead, put some quick, short gestures or icons and actions to teach them the key functions of the app.

Use of enlarged buttons

It means the CTA or Call-to-action buttons! Whether the app is about selling a product or a service, CTAs are the channels or pathways to conversion. They should be large or prominent enough to signal the users on the actions they need to take.  Also, large action buttons will ensure that they are never overlooked in smaller screens.

Social media engagement

Connecting your app with prevalent social media platforms can help raise user engagement. Besides allowing the users to dodge the long, tedious signup process, it will help them share their app engagement activities on respective social accounts. Besides, you can utilise the users’ inclination to be active on social accounts to draw the attention of other users by presenting them with referral offers.

Timely alerting users with push notifications

The most impactful way till today to raise the user-engagement is the push alerts or notifications that pop up in the mobile screens. They remind the users time and again about your app if they have long forgotten it. Also, with push notifications, you can remind them of any new offers, new feature or a seasonal deal.

Gamification

Well, this helps a lot in captivating the users. Like every app, yours too have a purpose and provides some specific service/product. It’s actually wiser to make the users journey fun-filled while getting served.  Interactive gamification means letting the users score points or coins, some action milestones as they avail the app’s features, a service or product. It makes them more enthusiastic in using the app again to earn more points.

The competition in the apps space is getting fiercer than ever. While every business is trying to seize their own place in the market, acquiring users and making them actually loyal to it is the biggest challenge they pose now. However, getting these quirk strategies implemented in your app with the assistance of an expert app developers team, you can ensure to win a great user base for it.