The Ultimate Guide: Turn Your Business Website into an App

If you already own a business website, making it mobile will be more profitable for you. This article is going to highlight how having a business website and having a business mobile app are two completely different things and how effortlessly you can make a business app from your website.

Till date, many business owners think that having a website is enough for a digital presence to enhance business growth. Well, first of all, this is an absolutely wrong notion!

To give your business a complete digital presence, making it mobile is equally important, especially, in today’s mobile era. Having a business website and having a business mobile app are two completely different things.

Here is a list of some of the basic things to know why you need both a website and an app irrespective of the industry domain.

• A mobile app and a website with responsive design do NOT serve the same purpose.
• Your business app is definitely NOT a miniature version of the business website.

A business website is supposed to provide detailed information about your business like what products or services you provide along with detailed content on each section so that users can easily understand how your business can help them.

On the other hand, mobile app follow the trend of “less is more”! Such apps are supposed to ease out the users’ lives.

Thus, once the purpose is cleared, things become much easier to build a business-specific mobile app.

Now, let’s dig into the steps to convert a website into a business mobile app.

 

• Make your mind what goes out and what goes in

 

Apps and websites are not two sides of a single coin! These two are completely two different coins. Hence, if a feature is doing great on one platform does not necessarily mean it will do wonder on another platform as well!

Hence, you need to decide first which contents and features are exclusively for apps only and which are dedicatedly for websites only.

 

• User experience matters the most

 

The designs, which ignore people will be ignored by people as well! Hence, designing to offer a seamless user experience is one of the basic rules of building an app.

Here are some basic rules and trends to follow in app designing.

• Consistency
• Thumb-friendly
• Smooth navigation
• Tab Bars are preferred over Hamburger Menus (in case of apps)
• Gesture-based navigation

 

• Responsive design

 

Not just the websites, even your apps need to be designed responsively, Why? Well, the responsive design will help the app content to be resized according to the device resolution and size. This will definitely make sure irrespective of the device a user is using to browse your app, enjoys the app experience!

 

• Building MVP first

 

An MVP or Minimum Viable Product is an app version that contains only the core features minus all the intriguing and eye-catchy final touches!

Developing an MVP and launching it first will give you the advantage of gaining user response on your product even before the final launch. You can make your app better in the further development phases keeping in mind the user feedback on your MVP. This will make sure you are making a business app that is in compliance with all the requirements and needs of the market.

Do you already own a business website? Well, then it is time to make your business mobile also! These are some of the basic things to keep in mind while making an industry-specific successful business app.

Jonathan Paul is a veteran mobile app developer and presently working with Visions & Solutions, one of the leading firms for Android, iPhone and iPad app development in Australia. Starting from app consultation to strategy building, development, launch, support and maintenance - the app experts of VNS take care of everything! You can hire the best app developers in Sydney from here.