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Popular Business Blog

  1. Keep it simple 
     Posted By Christian Medina - Nov 22 2008 10:31
    A great formula for marketing success is M.O.A.T. The moat approach as I like to frame it stands for "message", "offer", "audience", and "timing". To be success in print, online, or in this Web 2.0 world, your marketing needs to be based on a deep...Read More
  2. Be creative 
     Posted By Christian Medina - Nov 22 2008 10:30
    When your marketing is creative, it can very quickly gain momentum. With the advent of YouTube, Flickr, and Delicious, messages are quickly shared and distributed. Don’t force the issue. Rather, create something meaningful, fun, and worth sharin...Read More
  3. Focus on consistent messaging 
     Posted By Christian Medina - Nov 22 2008 10:29
    Regardless of which media type you use (email marketing, direct mail, adwords, etc.), keep your messaging consistent. If you say one think and do another, or change your messaging frequently, you will not be building the trust necessary to ensure ...Read More
  4. Communicate on a personal level 
     Posted By Christian Medina - Nov 22 2008 10:28
    Create a two way dialogue with your audience. Give them an opportunity to speak to you. Whether you let them rate your products, share comments, or share their experience with friends, providing a forum to socialize is essential. Ch...Read More
  5. Create accounts in FaceBook and MySpace and other social media 
     Posted By Christian Medina - Nov 22 2008 10:28
    Put you name out there. Make sure that you company has a space among social media outlets. One thing to keep in mind though is to not be overly commercial. Millennials can see right through it. Rather, be genuine and let your prospective market un...Read More

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